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ARENA COLLECTION

Cookie Policy

This cookie policy (“Cookie Policy”) is intended to inform you how we use “cookies” and similar technologies on our website www.arenacollection.com (hereinafter: “Websites”, “Website”) and to assist you in making informed decisions when using our Website. Please take a moment to read and understand this Cookie Policy.  This Cookie Policy should also be read in conjunction with our Privacy Policy and our Terms of Use.

We reserve the right to amend this Cookie Policy at any time. In the event of any changes to the Cookie Policy, the changes will be posted on our Websites so we advise you to check our Websites from time to time.

About us

Arena Hospitality Group d.d., Smareglina ulica 3, 52100 Pula, Croatia; VAT ID: 47625429199  (hereinafter collectively: "Company", "we", "our", "us”) use cookies to collect information about how you use our Websites and respond to our online advertisements and marketing. Cookies help us to provide you with a good experience when you browse our Websites. They also provide information which helps us improve our Websites, marketing and the services we offer.

Consent to our use of cookies

By using the Website you acknowledge that we may store and access essential cookies on your computer or other device.  Essential cookies are cookies which are essential for the operation of our Websites.

Further, where you give permission, we may also store and access certain non-essential cookies on your computer or other device.  These cookies are not essential to the operation of our Websites but allow us to provide additional functionality, or to gather additional information about your use of our Websites.  You are not obliged to give consent to our use of non-essential cookies, and we will not place such cookies until you have given your consent.

If you have enabled marketing and analytics cookies in your cookie settings and if you continue to browse this Website, you are agreeing to our use of cookies including our use of third party cookies as specified in the table List of cookies below.

If you want to change the selected cookie settings on our Website, you can do so by clicking on the cookie icon in the lower right corner of the screen of your device.

You may refuse the use of cookies by disabling them on your web browser at any time, as explained in more detail below.

What is a cookie?

A cookie is a small piece of data that an Internet browser stores on a computer, mobile device or other device used by user to visit a website. When you visit a website or use a mobile application, a website asks for permission to store this file on your computer, mobile device or other device, and access information from it.

Cookies gather and stores information about the use of our Websites or mobile applications, search and interaction with our online advertisement and marketing. This information allows our Websites and Mobile applications to "remember" your actions or preferences, customise content, improve the user experience and to help us improve the usefulness of our Websites, mobile applications and marketing communication. Cookies are used by us as part of our Website, and they are also used by some of our third party partners.

For more details on cookies and similar technologies please visit http://www.allaboutcookies.org/

Types of cookies

Cookies differ according to their duration, source and function of the cookie. We use the following cookies on our Websites:

1) Types of cookies by source / operator

First party cookies are placed by our website in your web browser and/or on the device you are using. You will be assigned a unique identifier so we can track your journey through our website. First party cookies enable us to recognise you, and help personalise and manage your experience on our Websites.

Third party cookies are set by third parties, often because we use an external service provider for certain Website functions (such as web graphics add-ons and booking engine functionality), for advertising purposes or to evaluate the use of our Website through services such as Google Analytics. We have no control over third party cookies, even where we receive information from these third parties regarding their cookies on our Website.

2) Types of cookies by lifespan

Persistent cookies are stored in your web browser and/or on the device you use between browsing sessions until you delete them manually or your web browser deletes them according to the duration of each cookie file. They enable our Website to recognise you when you return to our Websites, in order to track your preferences and to customize products and services for you. In this way, websites store data such as username and password, language settings or cookie settings so that the user does not have to enter them again during the next visit. Please note that persistent cookies can remain on the device by which you visited the website for days, months and even years.

Session cookies are temporary and expire when you close your web browser. These cookies enable our Websites to associate your actions during the web browser session so that you can use the Website more efficiently. Using these cookies, websites store data such as the last few pages opened by user on the website he/she is visiting or the items in the shopping cart if he/she is using online shopping website.

3) Types of cookies by function

Technical/necessary cookies are required for the proper operation of our Website. These cookies enable website services such as secure login and reservation services. We do not ask for your consent for this type of cookie.

Functionality/preference cookies enable the Website to provide improved functionality and personalization. These cookies allow us to recognize you when you return to our website and allow us to show you personalized content and remember your preferences (eg your choice of language or region).

Analytical/performance cookies are necessary to obtain information about the use of the Website and how visitors navigate our Website and what content they find interesting. We use this information to improve our website's effectiveness and ease of use.

Targeting/marketing cookies record your visit to our Website, other web pages you visit and links you follow. The information obtained from these cookies helps us to adapt our Website and ads to your interests.

Social Media - We use cookies to personalise your interaction with social media, such as Facebook, Instagram, YouTube.  Such cookies recognise users of those social media sites when you view social media content on our Website.  They also allow you to quickly share content across social media, through the use of simple “share” buttons.

List of cookies

You can find more information about the individual cookies we use and the purposes for which we use them in the table below

Show more information

• www.arenacollection

Analytical and advertising tools

The Company uses analytical and advertising tools on its Internet pages. Below is more detailed information about individual tools.

Google Analytics

Google Analytics is a tool for monitoring and analyzing traffic on websites and from applications. Each time a user visits a website, the tracking code will collect pseudo-anonymous data about how that user interacted with the webpage. The collected data helps to understand the needs of users and to personalize the user experience and to offer relevant advertising. Google Analytics collects first-party cookies, device/browser-related data, IP address, and website/app activity to measure and report statistical information about user interactions on websites and/or apps that use Google Analytics . In this way, we obtain, for example, information about how many users have visited our Websites, what visitors search for most on the Website, information about language settings, browser types (e.g. Chrome or Safari) and about the device and operating system in which the Internet browser is running.

You can find more information about how Google Analytics processes data at Safeguarding your data
https://support.google.com/analytics/answer/6004245?hl=en#zippy=%2Ckola%C4%8Di%C4%87i-i-identifikatori-google-analyticsa

More information on how you can opt out of sharing information about your visit activity with Google Analytics can be found at
Google Analytics opt-out browser add-on https://support.google.com/analytics/answer/181881?hl=en

Google advertising (Google Ads)

Google Ads is an online advertising solution that enables the promotion of products and services on Google search, YouTube and other websites. In this way, new users can be reached while they search on Google for words related to the Company or browse websites with related topics. When users search using words and phrases selected by the Company as keywords, the Company's advertisements may appear next to or above the search results. When a user visits a site or sees an ad that uses Google tools, either on Google services or on other websites and applications, various cookies may be sent to the user's browser. Cookies can be used for a number of purposes, for example to prevent users from being shown the same ad over and over again, to detect and stop click fraud, and to show ads that are likely to be more relevant (for example, ads based on the web locations visited by the user).

You can find more about the Google Ads tool at Advertising https://policies.google.com/technologies/ads

Google Enhanced Conversion

We use conversion tracking as part of the Google Ads tool. If you clicked on an ad placed by Google and agreed to the placement of marketing cookies via a banner on the Company's Website, conversion tracking cookies will be set that contain information about the interaction and a unique identifier for the user or click on the ad that led the user to the Company's Website. In this way, Google and we can track the number of users who clicked on the posted ad and were then redirected and visited the Company's website.

You can find more about Google conversions at How Google uses conversion event data 
https://support.google.com/google-ads/answer/93148?hl=en&ref_topic=3119146&sjid=17141915359519213592-EU

The Company also uses an extension called "Enhanced
Conversions" as part of the Google Ads tool. Enhanced Conversions is a feature that can improve the accuracy of conversion measurement. It supplements existing conversion tags by sending hashed first party conversion data from the Company's Website to Google in a privacy safe way. Data is collected if the user is logged in to a Google account and views the Company's ad available through the Google channel and then makes a conversion (e.g. reservation) on the Company's Website. The conversion tracking tags capture the fields marked for monitoring on the Company's website (eg first and last name, email address, home address or telephone number). The feature uses a secure one-way hashing algorithm called SHA256 on the first party customer data, such as email addresses, before sending to Google. The hashed data is then used to match customers to Google accounts, which were signed-in to when they engaged with one of Company’s ads.

You can find more about Enhanced Conversions at the following links About conversion tracking https://support.google.com/google-ads/answer/1722022 and How Google uses conversion event data https://support.google.com/google-ads/answer/93148?hl=en&ref_topic=3119146&sjid=2549289322284761047-EU

Microsoft Advertising (formerly Bing Ads)

Microsoft Advertising is an online advertising platform developed by Microsoft. After users enter words, i.e. "keywords" in search engines such as Bing, Yahoo, AOL, the Company's advertisements appear in the search results if they match the keywords specified by the Company. If the user clicked on the ad and accepted marketing cookies in the settings when visiting the Company's Website, cookies are stored on the device. Through these cookies, the Company can track how many users have visited the Company's Website after clicking on an ad, and in addition, they are used to track visitors to multiple websites in order to display a relevant ad based on the visitor's preferences.

You can find more information about how Microsoft processes personal data at Microsoft Privacy Statement https://privacy.microsoft.com/en-us/privacystatement

If you want to opt out of personalized advertising, you can find more information at How to opt out of personalized ads https://about.ads.microsoft.com/en-us/resources/policies/personalized-ads

How to disable the use of Cookies?

For convenience, most browsers automatically support and accept cookies by default, but users can change those settings to block some or all cookies.

To refuse the use of cookies, you must do so from your own web browser. Please note that the refusal or blocking of cookies may prevent you from accessing or having full functionality of our Website.

The procedures for deleting cookies differ depending on the web browser. Below are links with details on how to delete cookies for commonly used web browsers:

Google Chrome: https://support.google.com/accounts/answer/32050?hl=en&co=GENIE.Platform%3DDesktop

Mozilla Firefox:

https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox

Microsoft Edge:

https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09

Apple Safari:

https://support.apple.com/en-us/HT201265

Opera:

https://www.opera.com/use-cases/clean-browser-and-remove-trackers

Additional information and contact

For Information on how we handle personal data, please review our Privacy Policy .

For all questions, comments and requests regarding this Cookie Policy you can contact us at e-mail address [email protected] or by sending an inquiry to the address Arena Hospitality Group d.d., Smareglina 3, 52100 Pula, Croatia (with the indication: for the Data Protection Officer).

Changes to this Cookie Policy

We reserve the right to modify this Cookie Policy at any time. We will post any changes on this page and, where appropriate, notify you by email. Please refer back to this Cookie Policy frequently to see any updates or changes.

Last updated on 30 January 2024